Wednesday, June 2, 2010

Naomi Campbell unveils FIFA 2010 Louis Vuitton, World Cup Trophy Carrying Case

Supermodel Naomi Campbell revealed the 18 ct gold travel case, custom-made by Louis Vuitton, which will house the 2010 FIFA World Cup trophy.


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Featuring the label's iconic monogram canvas, the case was commissioned by FIFA and was handmade in Louis Vuitton's original workshop, located in Asnières in 1859. Since the World Cup was first founded in 1930, the trophy has always traveled via armored metal case. 2010 marks the first year that the cup will be carried in such high fashion. According to Antoine Arnault, an LV spokesperson:
There was no reason why security couldn't be synonymous with elegance.

Louis Vuitton has also been commissioned to design the cup's travel wardrobe for the 2014 tournament.



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If you want to see more detailed shots of the case, click HERE.